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Asia Talent Pte Ltd is a Singapore based market research recruitment company specialising in the needs of the market research industry across Asia.

We find out more from Pauline Chia and Andrew Wood, the two principals of Asia Talent.


What inspired both of you to set up Asia Talent?

Andrew: I’ve been in one side or other of the market research industry most of my working life.  I have lived and worked in Asia for much of my career, initially as a research buyer, then more recently as a research provider. During that period, I’ve witnessed significant growth and an increasing maturity of the market research industry in Asia. Pauline has similar experience in reverse - having worked initially on the agency side and then the client side, always based in Asia, managing projects across Asia.

Pauline: We see our background as complementary and believe we provide unique insights into how the industry operates across the region, from the perspective of the research professional, the research agency and the client.

Specifically, we’ve established Asia Talent to focus on helping research professionals to further their career, and helping research providers and buyers to fulfil their recruitment needs.




What is the competitive advantage of Asia Talent?

Time, or the lack of it, is a major issue for everyone. Asia Talent operates as a partner to ensure the most effective use of time for all in the industry – helping researchers plan and implement career development, ensuring the most appropriate candidates are nominated, working to ensure the clients brief is well understood and  auctioned appropriately.

We see three key areas of competitive advantage, integral to assisting the process –


Experience – Asia Talent has more than 3 decades of market research experience in Asia, gained in every aspect of the industry – from research agency and client side, to recruitment, training, managing  and mentoring of researchers.


Agility – We understand the need for agility in moving quickly and efficiently to address the requirements of both researchers and their employers. We are based in Asia and best placed to serve our clients.

 

Knowledge - We have lived and worked in many markets within Asia and have a sound understanding of the nuances and idiosyncrasies of not just a market, but also the people who live there and the companies that operate there.

 

Asia Talent  is in Asia for Asia

 
Find out more about Asia Talent here -
 
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